Chelsea have released a “punk rock” themed third kit for the 2024-25 campaign.
The Blues are celebrating the “explosion of fresh creativity and attitude that shook West London and the world” with their latest design.
Off the back of their commanding 6-2 win against Wolves in the Premier League, the London club have gone bold with their latest strip.
It was worn for the first time by the women’s team during their pre-season tour of the US and will be sported by the men in the weeks to come.
The shirt and shorts have a pink trip with several ripped-up punk designs that stand out on a black base.
Designed by Nike, their logo has a new look and is rotated so the tick points upwards to represent the rise of women’s football.
Introducing our 24/25 @NikeFootball third kit.
Born in Chelsea, punk was all about youth, trailblazing energy and standing out – being not like anybody else. It’s part of who we are.
Available tomorrow.
— Chelsea FC (@ChelseaFC) August 26, 2024
It aims to present a hippie aesthetic from the 1970s, with the club claiming responsibility for the punk rock explosion in that time.
Chelsea’s usual circular badge is replaced by their lion logo, which has a 3D feel.
In a final word on the club website, the Blues’ new strip is designed to express youth, energy and standing out.
The current team have certainly done that so far under Enzo Maresca.