Best Football Betting Apps In The UK

Football is arguably the biggest sport in the UK and one of the most popular among UK bookmakers. We have compiled this article with all the best football betting apps in the country, including William Hill, our number-one-ranked app with the best offers, odds, and markets. To learn more about the top 10 football betting apps, how to install them, how they were selected, offers, and more, read on!

  1. William Hill – Bet £10 Get £30 in Free Bets 
  2. Betfred – Bet £10 Get £50 in Free bets 
  3. BetVictor – Bet £10 get £45 in Free Bets 
  4. Copybet – Bet £10 Get £50 in Free Bets
  5. BetMGM – Bet £10 Get £40 in Free Bets
  6. Sky Bet – Place A Bet & Get £30 Free Bet
  7. Betway – Get £10 in Free Bets 
  8. Fitzdares – Bet £50 & Get £25 in Free Bets 
  9. 10bet – 50% Up To £50 
  10. bet365 – Bet £10 Get £30 in Free Bets

T&Cs – Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

18+ Gambling Can Be Addictive. Please Play Responsibly. BeGambleAware GamStopGambling Commission

Top 10 Football Betting Apps Reviewed

1. William Hill App

William Hill

William Hill is kicking off our list of the top ten best football betting apps. This reputable bookmaker is recognised for providing some of the best offers and competitive odds across many markets. It has so much to offer that, at times, the home page can become cluttered and busy, which, if more organised, can only further improve the app. A standout feature is its welcome offer, where new customers signing up to the app can claim £30 in free bets when they place their first £10 wager. William Hill has football betting apps for Android and iOS that are easy to navigate and run smoothly, mirroring the same experience on the desktop site. 

Pros Cons
Recognised betting brand name among football fans. The home page can be slightly cluttered.
Valuable offers for new and existing customers. The live betting options could be improved.
Competitive range of football betting odds.
User-friendly app.

18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad

2. Betfred App


Betfred is next on the list of the best football betting apps in the UK. A great platform that features all of the top leagues, competitions and tournaments throughout the year, it constantly expands its betting market range and provides enticing customer promotions. An area for improvement could be the betting options available in-play that, if continually expanded as much as the rest of the features, will make the Betfred app even better. Its new customer offer is one of its most attractive features, where those registering with the platform for the first time can claim £50 in free bets when placing a first qualifying bet of £10. Take advantage of this exciting free bet offer and see why the Betfred app is one of the best!

Pros Cons
Top range of football betting markets. In-play betting options are limited.
Great welcome offer. The existing customer promotions range is small.
Easy to navigate app.
Compatible with both iOS and Android.

New customers only. Register (excl. 13/04/24) with WELCOME50. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get Free Bets: £20 In-Play, £20 Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.

3. BetVictor App


BetVictor is one of the longest-serving football betting platforms in the UK and provides a fantastic user-friendly experience. Its football betting app has one of the slickest designs, making it super easy for first-time users to navigate and returning customers never to get bored. Its welcome offer is one of the app’s most valuable features, where new sign-ups can receive £30 in free bets + 30 free spins, all for placing a qualifying £10 wager. There is a lot for existing customers to do each time they return. However, we did notice there was not currently a customer loyalty/VIP programme, which would be a great addition in the future.

Pros Cons
Long-serving brand with a big reputation in football betting. There is currently no customer loyalty programme on offer.
Competitive welcome offer for new customers. Live streaming options are much more limited than other apps.
One of the top-designed user interfaces in the industry.
Smooth and seamless platform.

18+ New customers only. Opt in & bet min £10 on any sports market at min odds of 1/1 (2.00)+ No cash out. Get £20 in Free Bets, £10 Live Casino Bonus + 30 Free Spins for selected slots. 40x wagering for the bonus, max withdrawal £250, valid 30 days. Free Bets expire in 7 days. Debit Card/Apple Pay Payments only. T&Cs Apply, see below. | Please gamble responsibly

4. Copybet App


One of the newer football betting apps on the scene, Copybet, is one to pay attention to. While it may be unknown to some, it is quickly becoming one of the best football betting apps, thanks to its tipster’s feature, sign-up offer, and highly rated user experience. Not sure what to bet on? Fear not! Copybet’s exclusive tipster feature allows customers to get inspiration or even just copy the bets of their experts! Sign up and claim the Copybet welcome offer for £50 in free bets when you bet £10 to explore all the app offers.

Pros Cons
Copybet exclusive tipster feature. A new, unfamiliar football betting app to the industry.
Regular and exciting offers for customers. No live chat customer support.
Extensive range of betting markets.
Strong app design 

BET 10 GET 50 offer is available only for customers who signed up on 01.02.2024 or later. The qualifying bet should be a single bet, start at £10, and have 1.9 or greater odds. Each free bet last for 7 days. Offer stands for verified UK clients. No Cash-Out. Max Payout – £500. 

5. BetMGM App


BetMGM and its stunning football betting app are next, as the newcomer to the UK continues to impress with its betting markets, competitive football odds, welcome offers and more. A platform that provides new and existing customers with lots of benefits, its rewards programme could be made slightly more casual and user-friendly so even more customers get to benefit. Living up to its reputation of top offers, register with BetMGM and wager £10 to claim £40 worth of free bets to use on the upcoming fixtures once your bet settles. 

Pros Cons
Huge range of betting markets and types. The reward programme is very exclusive.
Competitive football odds. Still a new brand to UK customers.
Customer rewards programme.
User-friendly and easy to navigate.

New cust only. 7 days to opt in by placing a £10 qualifying bet at 1/1 (2.0) odds or greater to receive 4x Free Bets: 1 x £10 horse racing, 1 x £10 Bet Builder, 1 x £10 Acca and 1 x £10 football. 7 day expiry. Exclusions apply. Stake not returned. T&Cs apply. 18+ 

6. Sky Bet App


One of the country’s most widely recognised football betting apps is the Sky Bet app. It is user-friendly with some of the best navigational features, making everything easy and quick to find alongside the ability to customise your experience, such as notifications for your teams, settled bets and more. It is full of top football betting offers, including its new customer offer that gives £30 worth of free bets when you place your first qualifying wager with the platform. It has offers for existing customers, too, but there is less variety, and it could be expanded to match other top football betting apps.

Pros Cons
Recognised brand in the industry. Existing customer offers could be improved.
Excellent navigation features. Country restrictions.
Attractive user interface.
Exciting new customer promotion.


7. Betway App 


The football betting app provided by Betway has made its way onto our list of the top 10 thanks to its live betting features and positive reviews from returning customers. It thrives off customer loyalty despite not having a loyalty or rewards programme. It continually attracts new customers to its site by offering a great sign-up offer of £10 in free bets! Its in-play betting markets are among the strongest and work seamlessly alongside the app’s live streaming services so customers can watch and bet simultaneously.

Pros Cons
Great range of in-play betting markets.
Attractive welcome bonus.
Live streaming is available.
Organised with a simple to use interface.

*New customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £10. Free Bet awarded: £10. 1 x £10 must be wagered at odds of 1.75+ to unlock Free Bet. Debit Card deposits only (exclusions apply). Free bet will expire 7 days after the 1st deposit. 18+. Bet The Responsible Way. Full Terms apply

8. Fitzdares App 


The Fitzdares football betting app is well-thought-out, where customers can enjoy various football betting odds, live stream matches, and more. It is home to a highly rated customer support team described as ‘industry-leading’ and is available on the app via live chat. Its stunning new customer offer stands out to those stumbling across the brand for the first time, where they can get £25 in Free Bets when betting £50. While the new customer offer is a must-not-miss, there is not much on offer after this, with limited existing customer offers that could benefit from adding refer-a-friend bonuses to gain more new customers.

Pros Cons
Live streaming and betting are available. Existing customer promotions are limited.
Well-laid-out app design. Slow withdrawals.
Strong new customer sign-up bonus.
Lots of payment methods.

New customers only, aged 18+. Min deposit £10. Place a £50 bet on any sport at at odds of Evens (2.0) or greater to qualify for three free bets on settlement: £10 on Football, £10 on Golf and £5 on Virtual Sports, plus 10 Free Spins on Reel King. Free Bet & Spins expire in 7 days. Additional T&Cs apply. Please bet responsibly.

9. 10Bet App 


The penultimate one of the best football betting apps is the offering from 10bet. With many accepted payment methods, popular promotions and competitive odds, it is no surprise to see it included on the list. New customers at 10bet can currently claim a fantastic deposit bonus of 50% up to £50 when they sign up to kickstart their football betting journey. While it has these great features, some of its promotions exclude the use of specific payment methods, and there are also some missing betting markets that, if included, will only enhance the playing experience at 10bet.

Pros Cons
Range of accepted payment methods. Only certain payment methods can be used when claiming promotions.
Lots of great offers and promotions. Betting markets could be expanded.
Competitive football betting odds.
Well-designed mobile app.

New bettors; Code PLAY10; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+

10. bet365 App 


Completing the list of the best football betting apps is bet365. One of the most widely recognised names in the industry, its platform is well-designed from experience and is simple to navigate, providing a stress-free time using the platform. Offering lots for new and existing customers, register at bet365 to claim £30 in free bets when you wager £10. Enjoy matches live-streamed with the best in-play betting features and lots more at bet365.

Pros Cons
Top selection of betting markets. No rewards scheme.
Valuable offers and promotions. Country restrictions.
Fantastic mobile app.
Live streaming is available.

T&Cs – Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

How To Install The Best Football Betting Apps 2024 For Android  

Installing any of these best football betting apps for Android devices is super easy. To help you get started, we have provided a simple step-by-step guide below.

  1. Head to the Google Play store on your device and search for the football betting apps you wish to download.
  2. Once you have decided, press to download the app and wait for it to complete.
  3. After downloading, open the app and sign up or log in to your account.
  4. Now, you can explore everything your chosen football betting app offers!

How To Install The Best Football Betting Apps 2024 For iOS  

It is also just as quick and easy to download any of the best football betting apps for iOS devices too! To download yours, follow these simple steps below.

  1. To get started, open up the app store on your iOS device and search for any of the football betting apps included above.
  2. Once you have found the one you wish to download, press to download to your device and wait for this to complete.
  3. When the download is complete, click on the app to open it up.
  4. Sign in or create your account, and claim your welcome offer!
  5. Finally, enjoy your time using your chosen football betting apps.

Football Betting Offers Available on Football Betting Apps

To be one of the best football betting apps, there must be many different betting offers available to customers to ensure something for everyone. We have picked out the four most popular betting types available and discussed them in more detail below.

Both teams To Score (BTTS) 

Both teams To Score does precisely what it says on the tin. Instead of betting on the result of a match, bettors wager on both sides to score a goal. Whether it’s one goal or six, you will win your bet if both score. This type of bet can be found on most football betting apps.

Full-Time Result 

Placing a bet on the full-time result involves customers wagering an amount on the outcome of a fixture. An excellent option for those new to football betting apps and for more experienced bettors, it is one of the main markets available on matches. To place this type of bet, predict the result at full-time and wager an amount on it. If you get the score correct, you will win your bet.

Total Goals (Over/Under) 

Another popular type of bet placed on football betting apps is a Total Goals bet. Customers wager on the number of goals scored in a game, and these tend to be over/under bets. Regardless of the scorer or the side, just correctly guess the total for the match at full-time to win your bet. For example, if you bet there will be over 1.5 goals in a game where two or more goals are scored, your bet will win.


Accumulators, or Acca bets, combine several single bets into one big bet. To secure a win for your acca bet, all of the selections you have included must win for you to win overall. This is a commonly placed bet across all of the best football betting apps due to the ability to place bets across more than one day, a key feature for football matches that can be played Friday through Monday.

How Do We Choose The Best Football Betting Apps? 

When the experts in all things football betting apps review each platform and what it brings to the market, each must contain certain key features to be selected as one of the best. To learn more about these, keep reading below.

In-Play Betting

A vital part of football betting is being able to place in-play bets during a match. To be one of the best football betting apps, this must be a feature that is readily available to customers so they can follow matches live and place or cash out bets accordingly. It is a feature that provides lots of excitement and can provide chances to claim exclusive limited-time offers and odds on a match. All of these best betting apps for football have substantial and strong in-play betting options.

Competitive Odds

The best betting apps for football will consistently offer competitive and exciting odds across the top leagues, competitions, and tournaments. Customers will be keen to compare this feature when deciding which app to sign up for and use, so it is essential to provide odds that will give customers an advantage when choosing one app over another.

Notifications & Updates

When registering with any of these football betting apps, you will be asked if you would like to receive notifications from the platform regarding your bets, promotions, offers, and more. This feature is fantastic for customers as it prevents them from missing out on anything, including opportunities or events that may affect their live bets, notifications of their bets being settled or won, odds boosts, and so much more.

App Speed

Any football betting app can have all the bells and whistles to attract users. However, it needs to be able to run smoothly and provide a stress-free and fast experience to make it one of the best football betting apps. Choosing your category, making your selections, placing your bets, using the live betting features, and cashing out—every single part of the process involved in using the app must be fast and effortless.

App Design

An app’s interface is another important feature that appeals to users. It risks putting customers off signing up if it is cluttered and difficult to understand or navigate. To be one of the best football betting apps, the design must be easy to navigate, with the right amount of information in one place, suitable categories, and organised betting markets.

Can I Live Steam Football on betting Apps? 

A key feature of football betting apps in the modern era is the ability to allow customers to live stream football matches. It is one of the key attractions for customers signing up as it allows everything to be in one place. Place your bets and watch the game live, and even place and react to your live in-play bets according to the action as it happens while live streaming. It is often the case at the best football betting apps that customers must have an account with the brand and be signed into their accounts to access the service. Users must also have a qualifying wager placed, which will be specified on the site if this is the case and what is required.


What is the best betting app for football? 

William Hill, home to great offers, odds and more, is the brand that provides the best football betting app for keen sports bettors.

What does each way mean in football betting?

Betting on teams ‘each way’ involves betting on a side to win and to lose in the same bet. This is a popular bet for football, and it provides a higher chance of winning by wagering on each outcome.

What does BTTS mean in football betting? 

BTTS stands for Both Teams To Score, a type of bet that can be placed at all of the best football betting apps included above.

What To Do If You Have A Gambling Problem

We understand that gambling can be fun, but it is always essential to gamble responsibly. If you are struggling with a gambling problem, please do not hesitate to ask for help. There are people who can help you get on the road to recovery. Below, we have listed some helpful resources to help aid you on the road to recovery.